Is your web site up to the task? Take the short quiz to find out.
Online Business Assessment Test
I've put together this quick online test so you can assess how well you're marketing your business online.
Start Don't feel bad if you marked many of these No. You're not alone. But you can turn that around and make these all Yeses and get ahead of your competitors.
Congratulations - you have completed the Online Business Assessment Test.
You scored %%SCORE%% out of %%TOTAL%%.
Your performance has been rated as....
. I'm here to answer your questions.
Your answers are highlighted below.
Question 1
Can you truthfully say that you have a website that showcases perfectly what your business is, does and represents?
Yes
No
Question 1 Explanation:Your website is the face of your business. It should reflect what your business is and does, and what your values are. This is important to remember as more and more people search for products and services via the Internet. They are looking to do business with a company they trust.
Question 2
Does your website have a professional design and graphics that look beautiful?
Yes
Hint: Have you received positive comments and feedback on the design of your site from customers? Are all the photos in jpg format and text based images in gif or png format?
No
Question 2 Explanation:Whilst not the most important consideration, image is important. It doesn't have to be all slick and over-the-top but it should be professional enough to be engaging and evoke trust.
Question 3
Do you know if new people are visiting your site every day?
Yes
Hint: You have traffic analytics installed on your site and you know how to access the stats.
No
Hint: You have no idea how many people are looking at your site.
Question 3 Explanation:People, also known as web site traffic, are vitally important to your business. You must get that traffic through various marketing methods.
Question 4
Can you look at your web site's stats and know where your customers are coming from?
Yes
No
Question 4 Explanation:Knowing how people are finding your site means you can beef up the weak areas or put extra time and resources in the strong areas.
Question 5
Do you use social media for you and your business and are there links on your site to your social networking profiles/fan pages?
Yes
No
Question 5 Explanation:At the very least you'll want to consider getting on Twitter and putting up a Facebook fan page.
Facebook is now the most visited site on the Internet.
Question 6
Do you collect the names and email addresses of web site visitors so that you can market to them at a later date?
Yes
No
Hint: You should be capturing the email addresses of visitors so that you can contact them again.
Question 6 Explanation:This is huge! Offer something people want in exchange for their email address and you'll have a targeted list of people who are interested in what you have to offer.
Question 7
Other websites have links to your site.
Yes
No
I have no idea
Question 7 Explanation:This is called backlinking and it helps your site get higher up in the search rankings. The better your site sits in Google, the more traffic you'll get and consequently more sales.
Once you are finished, click the button below. Any items you have not completed will be marked incorrect.
Get Results
There are 7 questions to complete.
List
Return
Shaded items are complete.
1
2
3
4
5
6
7
End
Return
You have completed
questions
question
Your score is
Correct
Wrong
Partial-Credit
You have not finished your quiz. If you leave this page, your progress will be lost. All doneNeed more practice! But you're obviously just starting out. Let me help you - contact me.Keep trying!Not bad!Good work!Perfect! You're web site is on the way to being a winner. However, this is a never ending story because there is always more you can do. Contact me for more ideas on how to market your business online.